The primary goal of this project was to create a unique 3D animated world in which to explore and develop the five major pillars of the PRINERGY On Demand platform: Automation, Integration, Production Efficiency, Security, and Analytics & AI. These animated concepts would be used in digital media representing the product, on the web, in advertisements, social media, and more. Pixeldust was tasked with designing the five individual logos, and then creating complex animated graphics that would build the logo in an abstract 3D space. Pixeldust needed to pay careful attention to work within existing Kodak brand guidelines, while still providing a sleek, modern look that would elevate the branding to new heights.